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Who exactly is the main reason behind the failure of media?


Why is it that every second educated person has hard feelings and sense of animosity for media today. Survey is a part of my work so I get to meet many people. I have experienced that, when asked about media ,lots of them don’t have good things to say. In recent times electronic media has been criticized for its ill performance either it was a week long coverage of Sri Devi’s death or denial of the coverage of farmers agitating in Maharashtra.
What do you think, why some media houses are bound to show nonsense? People say that TRPs is the only reason they  do that. I say, we are the main reason behind news channels showing these type of non-sense.  Its very complicated, it’s not like, we see what these news channels show us, The real deal is media shows us what we want to see. It’s not that electronic media either Hindi or English don’t want to do the real journalism.
The time we stop watching nonsense like an anchor going into the lake to find the leftovers from thousand years before, they will stop broadcasting these nonsense. If we want to watch specific contents like adventure, entertainment then we can head to specific channels, why to expect it from news channels ? Aren’t we asking too much from them ? I don’t blame news channels for programmes they are showing, it’s us who should be blamed. We will not see they will not show, it is as simple as that.
It is said whenever any sector grows, it brings competition. Same thing happened to media. Journalism was started to inform, educate and aware but viewers  wanted news to be merged with entertainment. So they started doing it. News channels have thousand of employees who needs to be paid and it costs a fortune to bring live pictures to your television sets directly from the studio. They need advertisement to cover all these expenses. And advertisers pays very smartly preferring the channels with higher TRPs. We are the reason behind TRP so indirectly it’s us who are controlling the news programmes of the channels. So, ultimately we are the reason behind all the shit we see on television with our beloved family and friends.

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